Startup companies amaze me, better said the people behind startups amaze me. I’m attracted to the entrepreneurial spirit like a moth to bright lights. There is something just sexy about the excitement and risk involved that makes this game so much fun.

When I moved to Boston I got a job at a startup and it was a wild ride, now that I’m no longer working there I’ve started doing it myself as a social media consultant. I attend young entrepreneur networking and development events each week and soak up their tales of success, failure and ingenuity. I have been meeting more and more with young entrepreneurs in coffee shops, bars and living rooms to help them figure out how they can use social media tools and enter the content game.

What I have been seeing is that each business no matter where it is in the development stage comes with a philosophy. These young entrepreneurs are very passionate and it’s because they have a mission behind their work that drives them. You ask them about the weather and in an instant they have you convinced that their product of service is going to change the world.

That’s why it blows my mind when I ask these people if they are blogging or creating content and they say “Well, I’m not really sure what to talk about”. The internet is the greatest platform in the world for disseminating information about your passion. And also it’s not just one-way! You get to hear from all those people who love your idea, can help you, want your product or have criticisms you need to hear.

Are you a young entrepreneur who wants to, build a network, get feed back, build an army, sell product, make connections, change the world, get VC funding and get credit? Of course you are! So then you need to get into the content game. Start a blog, blog everyday about what you know best for 30 days and see what happens. Keep track of twitter followers, readers, traffic, comments and leads. I’m positive that at the end of those 30 days you will have more defined goals, know your business better, have a ton of contacts, build your personal brand and become an expert in online communications.

Do you have a brilliant idea for entrepreneurs to use when getting started? Please share.

Thanks to Beepie K for the photo and @GaryVee for the inspiration.

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I’m addicted to my Google Reader. It brings everything I could ever need right to my doorstep and helps me stay informed and up to date. I take pride in the amplitude of my reader and how well stocked I keep it. From time to time I’d like to tell you about the latest subscriptions that have made the grade and the people behind them.

This week’s RSS All-stars.

http://www.schneidermike.com/
Mike Schneider the man behind @schneidermike is a funny guy with lots of rich content on his blog.
I had the pleasure of meeting him for a quick second at the infamous #burritup and have been following him for a while on Twitter. It wasn’t until this week however that I checked out his blog. (Sorry Mike not sure what I was thinking!)
What I got was two great video’s that kept my attention, were funny and valuable to me as a new media marketer.
If you’re in Boston he is definitely a dude you should meet and wherever you are you should subscribe to his blog.

Mike is a strategic technology consultant focused on web content management, social media measurement and dual shore delivery models.

http://www.sparkminute.com/
I found sparkminute while doing a search for creative contests on Google. What I found was one of most interesting Mashable articles I’ve ever read. It was written by David Spark who happens to run a hilarious twitter handle and publish some great content on his blog.
His latest blog post was an excellently well done interview with Adam Curry of Mevio.com. I guess I’ve just got a thing right now for blogs with video.

David Spark is a journalist, consultant, producer, and owner of Spark Media Solutions, a firm that helps companies build voice through storytelling.

http://tomokeefe.com/
You most likely know TOK (Tom OKeefe) by his real name @BostonTweet. But if you think this knowledgeable local only knows burritos and beer you’re very wrong. Mr. OKeefe is an epic content producer yes but he also knows his social media. There are some great insights on his blog and interesting information on his many projects.

Tom O’Keefe is based in Boston, MA and is the Twitterer behind BostonTweet, VP of Business Development for Sayagle, founder of Bizak and c0-founder of infoMedMD.

http://www.yifeizhang.com/
Yifei (Pronounced E-Fay) is a young guy with a killer attitude. Already a serial entrepreneur in his early 20’s Yifei is producing some content to take notice of on his blog. Yifei most recently started hosting DartBoston family dinners. The next one will be this Friday at Tupelo.

Have you heard of these guys? Do you think they are relevant like me or are they all hogwash? Please comment and feel free to add you own great RSS feeds.

-MA

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