I’m extremely excited to announce that on October 31 I’ll be joining the Wildfire Interactive client services team as Social Media Strategist.

In my new role I’ll be working with brands and business to help develop and evolve their social media marketing strategy. I’m excited to get to use the Wildfire platform to do so. The company provides an impressive set of sophisticated technology that power a wide range of marketing tactics. The technology is built for brand marketers to easily create engaging promotions inside of Facebook and online, without custom or expensive development.

For me, professionally, the move is different but familiar. Wildfire is a software company and I’ve spent the last two years in PR at Boston communications agency Cone. However, the role is still as a social marketing strategist and in client services. I’ll be able to continue the work that I started at Cone, helping brands use new media to find creative solutions to business goals. I’m incredibly excited to have access to Wildfire tools to do so.

The move ends my time with Cone, an agency where I spent two years cutting my teeth on some amazing accounts with bright, impressive and hardworking colleagues. For me moving to an emerging tech company that is blazing a trail in new media marketing satisfies two of my professional appetites. It will be hard to say goodbye to Cone and all the amazing people I’ve been able to learn from over the past my time there.

The new position will also send me into the heart of the tech world. Wildfire’s offices are located in Redwood City, California near the Facebook offices and other giants of the tech and social media world. I’m excited to live in beautiful San Francisco and get to know the bay area just as I’ve gotten to know and love Boston in my three years here. I’m bummed to leave my network of friends in Boston. The people here have changed my life and I know without them I wouldn’t be where I am. I’m equally pumped to join my friends in the bay area and build new relationships.

If you’re reading this and want to connect in Boston before I leave please let me know!

-MA

Take a couple of minutes to watch the video below to learn more about Wildfire. In August Robert Scobel talked with Founder and CEO Victoria Ransom in the new Wildfire offices about the company and her how she has been able to build such a successful company.

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Startup companies amaze me, better said the people behind startups amaze me. I’m attracted to the entrepreneurial spirit like a moth to bright lights. There is something just sexy about the excitement and risk involved that makes this game so much fun.

When I moved to Boston I got a job at a startup and it was a wild ride, now that I’m no longer working there I’ve started doing it myself as a social media consultant. I attend young entrepreneur networking and development events each week and soak up their tales of success, failure and ingenuity. I have been meeting more and more with young entrepreneurs in coffee shops, bars and living rooms to help them figure out how they can use social media tools and enter the content game.

What I have been seeing is that each business no matter where it is in the development stage comes with a philosophy. These young entrepreneurs are very passionate and it’s because they have a mission behind their work that drives them. You ask them about the weather and in an instant they have you convinced that their product of service is going to change the world.

That’s why it blows my mind when I ask these people if they are blogging or creating content and they say “Well, I’m not really sure what to talk about”. The internet is the greatest platform in the world for disseminating information about your passion. And also it’s not just one-way! You get to hear from all those people who love your idea, can help you, want your product or have criticisms you need to hear.

Are you a young entrepreneur who wants to, build a network, get feed back, build an army, sell product, make connections, change the world, get VC funding and get credit? Of course you are! So then you need to get into the content game. Start a blog, blog everyday about what you know best for 30 days and see what happens. Keep track of twitter followers, readers, traffic, comments and leads. I’m positive that at the end of those 30 days you will have more defined goals, know your business better, have a ton of contacts, build your personal brand and become an expert in online communications.

Do you have a brilliant idea for entrepreneurs to use when getting started? Please share.

Thanks to Beepie K for the photo and @GaryVee for the inspiration.

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